Tag: Microsoft Azure

BusinessSoftware Guides

Meter CEO Projects Microsoft Partnership To Drive Hundreds of Millions in Networking Revenue

Meter’s innovative network-as-a-service model has attracted backing from Microsoft and industry leaders. The company’s unique partnership allows customers to deprecate costs from Azure agreements, potentially driving massive channel revenue growth according to CEO statements.

Microsoft Partnership Positioned as Meter’s Primary Growth Channel

Meter CEO Anil Varanasi has revealed that the company’s strategic relationship with Microsoft is projected to become “the biggest channel we have over the next few years,” according to reports from The Channel Company’s 2025 XChange Best of Breed event. Sources indicate this partnership could drive hundreds of millions in new revenue for Meter and its channel partners through unique cost depreciation capabilities unavailable previously in the networking space.

by Megan Carter
Arts and EntertainmentBusiness

PepsiCo’s AI Strategy: Owning Core Processes While Leveraging External Technology

PepsiCo’s Chief Strategy Officer reveals how the company buys AI tools while demanding influence over vendor roadmaps. The beverage giant maintains ownership of core AI-augmented processes while leveraging external technology partnerships for scale and innovation.

As enterprises worldwide accelerate their artificial intelligence adoption, PepsiCo has developed a distinctive approach that balances external technology acquisition with internal process ownership. The company’s strategy, articulated by Chief Strategy and Transformation Officer Dr. Athina Kanioura at Salesforce Dreamforce 2025, emphasizes owning core AI-augmented processes while strategically partnering with technology providers.

The Core Philosophy: Own the Process, Influence the Technology

by Megan Carter