According to Android Authority, tipster Abhishek Yadav claims Samsung will launch the Galaxy A37 and Galaxy A57 in February 2026. This would be a full month earlier than the March launch windows for the 2024 and 2025 models, the Galaxy A36/A56 and A35/A55. The leak, posted on X, also specifies the Galaxy A37 will use the Exynos 1480 chipset, while the higher-end A57 will get a newer Exynos 1680 processor. Furthermore, the budget Galaxy A07 is expected to launch as soon as late January 2026. This suggests Samsung is planning a packed first quarter for its smartphone lineup next year.
What’s the rush, Samsung?
Moving the launch up by a month is interesting. Samsung’s A-series phones are its bread and butter in many markets, so shifting the schedule isn’t a trivial decision. Is this a preemptive strike? The Google Pixel A-series and aggressive competitors like OnePlus often release compelling mid-rangers. Getting the new Galaxy A phones on shelves first could be a tactical move to capture early-year sales and mindshare before the competition heats up. It’s a small calendar change, but in the fast-paced phone world, a month’s head start can matter.
The eternal Exynos question
Here’s the thing: the chipset details are arguably more important than the launch date. The Exynos 1480, which debuted in the Galaxy A55, is a known quantity. It’s fine for most tasks and even some gaming, but it consistently lags behind rivals like the Tensor G3 in the Pixel 8a in synthetic benchmarks. The real wild card is the Exynos 1680 for the A57. The leak calls it “upcoming,” and frankly, it needs to be a significant step up. The “R” series phones from OnePlus and Google’s A-series have been eating Samsung’s lunch in terms of pure performance for the price. If the Exynos 1680 doesn’t close that gap, the A57 might struggle to justify a premium over its sibling, no matter when it launches.
What this means for the market
Basically, this leak points to a more aggressive Samsung in 2026. An earlier launch, coupled with what they hope are more competitive chips, shows they’re feeling the pressure. For consumers, a February launch means reviews and real-world tests will land sooner, giving you more info before the spring buying season. It also potentially compresses the lifecycle of the current A35 and A55 models. And let’s not forget the budget end—the mention of the Galaxy A07 arriving imminently means Samsung wants to cover all bases from the very start of the year. The first quarter of 2026 is shaping up to be a battleground for affordable phones, and Samsung seems to be mobilizing its troops early.
